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Information Exchange: News from Our Partner Organizations
Better Hearing Institute Offers New Publications Based on Survey
Based on the findings of a recent national survey, the Better Hearing Institute (BHI) has developed the following new publications:
- The Impact of Untreated Hearing Loss on Household Income—Compares how treated and untreated hearing loss can affect household income.
- MarkeTrak VII: Hearing Loss Population Tops 31 Million People—Discusses significant trends and projections through 2050 for people with hearing loss.
- MarkeTrak VII: Customer Satisfaction with Hearing Instruments in the Digital Age—Reports on customer satisfaction with various types of hearing aid technologies.
The BHI is a nonprofit corporation that educates the public about the problem of hearing loss and what can be done about it. BHI receives funding from the hearing aid industry to support its professional/consumer outreach efforts. For more information, visit the BHI Web site at www.betterhearing.org.
A Child with Special Needs—New Video from Parents' Action for Children
A new video entitled A Child with Special Needs is available from Parents' Action for Children, a nonprofit organization founded by actor/director Rob Reiner. This closed-captioned video is hosted by actors Sylvester Stallone (English version) and Lupe Ontiveros (Spanish version). The video features families of children with special needs sharing their stories to help others in similar circumstances. It stresses that, while every child is unique, there are common experiences, emotions, and challenges that families are likely to encounter as they work to help their child. The mission of Parents' Action for Children, formerly known as the I Am Your Child Foundation, is to build a national network of parents working to improve services and programs for children and families.
"The Year in Ears" Calendar
The American Academy of Audiology (AAA) is offering a new calendar—"The Year in Ears"—a 15-month desktop calendar that features interesting photos of ears each month from January 2006 through March 2007. The full-color calendar can be ordered through the academy's Web site at www.audiology.org.
The AAA also reports that it has a position statement under widespread peer review— “Guidelines for the Audiologic Management of Adult Hearing Impairment.” It is available online at www.audiology.org.
House Ear Institute Launches New Hearing Campaign
The House Ear Institute has launched a consumer awareness campaign aimed at teenagers. The campaign uses the theme “It’s How You Listen that Counts” to warn teens of the potential dangers to hearing posed by listening to loud sounds. Because many young people (12 to 22 years old) play their music too loud for too long, they are particularly vulnerable to permanent noise-induced hearing loss. In partnership with a market research firm and an ad agency, the institute is test marketing a series of online and cable television public service ads designed to motivate teens to learn more about safe listening habits by exploring the campaign’s Web site at www.EarBud.org. Phase one of the campaign is running on MTV in Arizona, and also on MTV.com and five Yahoo! Web sites, including Yahoo! Music.
The House Ear Institute is a private, nonprofit organization dedicated to advancing hearing science through research and education to improve quality of life. For more information, call (213) 483-4431 or visit the Web site at www.hei.org.
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